Which option should an architect select to meet the requirements?

A telecommunications company has created an analytics segment to tract visitors that click the “I’m Interested” button (Prop13). The company wants to immediately re-target this user with displays ads on multiple DSPs. The company has Adobe Analytics, and server-side forwarding is enabled.

Which option should an architect select to meet the requirements?
A . Map the Prop 13 Adobe Analytics segment directly to the DSP Destinations
B . Share the “Prop 13” segment in Adobe Analytics with AAM, Map to the DSP destinations in AAM
C . Create a trait in AAM to capture “Prop 13”, Build as a segment, Map to the DSP destinations
D . Onboard visitors that clicked the “I’m Interested” button through Natural Match

View Answer

Answer: B