Which of the following minimizes the potential exposure of proprietary information?

The company’s marketing department needs to provide more real-time interaction with its partners and consumers and decides to move forward with a presence on multiple social networking sites for sharing information.

Which of the following minimizes the potential exposure of proprietary information?
A . Require each person joining the company’s social networking initiative to accept a non­disclosure agreement.
B . Establish a specific set of trained people that can release information on the organization’s behalf.
C . Require a confidential statement be attached to all information released to the social networking sites.
D . Establish a social media usage policy and provide training to all marketing employees.

View Answer

Answer: B