The implementation of Next-Best-Action must involve

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The implementation of Next-Best-Action must involve
A . inclusion of third party predictive models
B . defining a prioritization formula using contact policies
C . building a product catalog
D . defining business issue and group hierarchy

Answer: D

Explanation:

Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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