How does the Statistic ‘Distinct opens for the population reached’ compare to the actual number of recipients that opened the email?

A Business Practitioner is sending an email to the general public.

How does the Statistic ‘Distinct opens for the population reached’ compare to the actual number of recipients that opened the email?
A . shows the same number or a higher number
B . shows the same number or a lower number
C . shows the exact number once the tracking workflow is run
D . depends on the deliverability

View Answer

Answer: A

Explanation:

Reference: https://help.moosend.com/hc/en-us/articles/208137395-What-is-the-difference­between-Uniqueand-Total-Opens-